Why Craft Paper?

Why Craft Paper

We don't just make
wallpaper.

A child's room should not only look beautiful; it should feel safe, feel calm, and support the world a child imagines. That is where our difference begins.

Designer Nihan Minareci drawing a eucalyptus branch on a tablet — the design process behind Craft Paper Co hand-drawn kids room wallpaper murals

Every design is designed for the child first

Looking beautiful isn't enough; it has to feel right for the child.

A child's room is not simply a place to decorate. It should give something back to a child's nature and imagination.

Children look at the same walls for hours every day. So every character, every color and every composition in our murals is prepared not merely to look attractive, but to support a child's sense of safety, their imagination and their calm.

Every character and illustration is drawn from scratch by our own designer, Nihan Minareci. We use no stock images and no AI-generated characters.

Every drawing passes through the eyes of child development specialist Esin Karataş Ergin. We look at each new figure Nihan draws together with her, through a child's eyes, and change the drawing when needed. The characters' expressions and postures, the colors, even the symbols in the pattern are chosen through this review:

In our symbols, the moon stands for the mother and the sun for the father.
In a custom design for a family of three, we make sure there are three birds in the pattern.
A tent or a house in the pattern gives a child a feeling of safety and shelter.

Because to our minds, every detail in a child's room is part of that child's world.

Designer Nihan Minareci explains the custom wallpaper design process in the studio | Craft Paper Co

On a custom design, we build every wall from scratch

On a custom design we don't send you a ready-made composition. We work everything out again for your room and redraw it.

Most manufacturers simply scale the same design to fit your wall — which means everyone gets the same design.

The result?

A giraffe's head can end up behind the air-conditioning unit.
A rabbit's face can be cut in two by a pillar.
A lovely little bear's head can land inside the window.

This doesn't only spoil the look. For younger children in particular, seeing characters broken up can be unsettling and distracting.

With a Craft Paper Co. custom-design mural, every order is rearranged:

to the room's measurements
to where the door is
to the window
to the position of the air-conditioning unit
to the pillars
to the furniture

The characters' faces, their expressions and the composition are all preserved. The design is thought through again, accounting for the light in the room, how crowded the furniture is, and a good many other details.

With our ready-made models you explore the design yourself: you enter your wall measurements and choose on screen which part of the artwork will land on your wall. If you want the figures positioned around an air-conditioning unit, a pillar or a window, the right route is a custom design.

A custom mural then becomes a single design that fits the architecture of the room.

Bunny wallpaper mural printing on the HP Latex printer in the Craft Paper Co. studio, with a floral roll ready for cutting on the table and daylight from the garden

Healthy printing, the best papers

The printing technology matters just as much as the design.

A wallpaper mural shouldn't be judged only on how it looks. How it is made matters just as much as the design.

We print everything we make with HP Latex water-based printing technology. We do not use the UV or solvent-based systems that almost every other manufacturer uses.

We print onto 300 gsm non-woven paper, whose breathable structure lets your wall breathe.

Water-based ink technology
Odorless
Suitable for indoor and children's-room use
Rich color and high print quality
A long-lasting surface

We care that every material used in a child's living space is safe and well made.

Real rooms

From our rooms

A few shots from our customers' homes and from rooms by our project partners.

Swipe to see more →

Nanu Bedtime room project: custom wallpaper mural with animals making music on the moon, laid out to fit the arched niche behind the crib | Craft Paper Co — A composition built around an arched niche · Nanu Bedtime

Hand-drawn nursery wallpaper mural with a mother and baby giraffe, koalas, a toucan and reading bears among palm trees; a gray dresser in front | Craft Paper Co — Giraffes and koalas on either side of the dresser

Hand-drawn wallpaper mural with a mother and baby elephant, a toucan and birds among banana leaves, in the corner behind a nursing chair | Craft Paper Co — A mother and baby elephant in the nursing corner

Hand-drawn wallpaper mural with a girl riding a unicorn, rainbows and clouds, behind a wooden bunk bed and spiral slide in a playroom | Craft Paper Co — A rainbow behind the slide in a playroom

Rainbows and Bunnies kids room wallpaper mural with powder pink clouds, bunnies holding balloons and stars on the wall behind a nursing chair; a pink velvet armchair and pleated lamp in front — Bunnies with balloons above the armchair

A Craft Paper Co. kids room wallpaper mural rearranged to the measurements of the room — Koalas settled beside the radiator

All projects and reviews →

For a design made for your room

Send us your measurements and photos of the room, and we'll build the composition together.

Start on WhatsApp See the wallpaper murals

Guides

Preparing a Child's Room: What to Consider

Articles on color, light, pattern scale and choosing wallpaper, written with input from a child development specialist. Worth a read before you decide.

Read the Guides